Food Advertisement Paper - 2017 Words

Why Were Advertisements Developed and How Have they Changed? An important topic in the late 1920’s was food. Since it was around the time of the Great Depression money was scarce and food was important for survival. In order to make money and beat competitors, companies had to get their products well known and keep their prices low. One way businesses did this was by either sponsoring a radio show or putting their product on paper, which was the beginning of advertising. This was significant since the radio was a new technology that allowed messages to be delivered simultaneously through transmitters with very little delay to everyone who owned one. It was the main source of entertainment, like the television is today. There are many†¦show more content†¦Then eat sensibly- which means you avoid overeating: thus reducing caloric intake considerably. Then this happens: First, this delicious drink satisfies your craving for rich, sweet foods†¦ Second, the natural dextrose in Welch’s is quickly consumed, and by this pro cess not only aids nature in consuming excess at but increases your energy. That is why weight is lost naturally: why you not only look better but actually feel better; have more energy.[8] By using a well-known actress the product was better publicized than it could by a regular person. Radio broadcasts and paper advertisements were the best way to get messages to consumers until another technology was born, the television. Then, companies were able to advertise such messages as a picture or video instead of just sound. In the late 1930’s the television was introduced to the world. Soon after its appearance children’s shows began to air in the late 1940’s. This was the perfect opportunity to target a different audience, children. By sponsoring popular children’s television shows, Welch’s was creating a cradle to grave advertising scheme. Kids highly influence their parents spending and once they become comfortably with a particular brand or product they tend to buy it their whole life. There are many companies that useShow MoreRelatedThe Impact Of Nutrition Information On Advertisement Of Fast Food Chains Essay1313 Words   |  6 Pa gesThe impacts of nutrition information on advertisement of fast food chains The fast food industry in the U.S. has rapidly expanded in the past few decades (Hwang, 2013). In 2014, the industry has created a 3% current value growth, indicating its robust and continued ability in the U.S. market overall (Euromonitor, 2015). 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